Videos & Resources
Explore our library of videos, infographics and social tiles about how broiler chickens are typically raised and produced in the U.S.
Health & Nutrition Benefits of Chicken
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"Chick-cuterie Board" - Chicken Nutrition Tips
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Why Choose ChickenCheck out these reasons to choose chicken, America’s favorite protein.
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Our Brains Love Chicken
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Our Bodies Love Chicken
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Why Choose Chicken?
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Chicken is Easy to Eat
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Chicken Builds Muscle
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Chicken Labeling Terms
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How Chicken Powers Your Body
How Chickens Are Raised
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Yep, chickens are bigger today.Chickens today are in fact bigger. As the demand for chicken as a protein has increased, especially chicken parts like breasts or thighs versus whole birds, farmers have worked to create larger and healthier chickens to meet that demand. Farmers and producers keep an equal focus on size and health. Animal care is of utmost important to farmers and the industry, and steps are taken at each stage of production and processing to ensure that chickens’ health has been well maintained.
![Follow chicken’s journey from farm to table [infographic]](https://www.chickencheck.in/wp-content/uploads/2015/10/follow-chicken’s-journey-from-farm-to-table-infographic.jpg)
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Follow chicken’s journey from farm to table.video
360° Virtual Reality videos allow you to see every direction at once. Click around to see up, down, front, back, and side- to-side from the original starting point.
Take a 360° Virtual Reality Tour of a Chicken Hatcheryvideo
360° Virtual Reality videos allow you to see every direction at once. Click around to see up, down, front, back, and side- to-side from the original starting point.
Take a 360° Virtual Reality Tour of a Chicken Farmvideo
360° Virtual Reality videos allow you to see every direction at once. Click around to see up, down, front, back, and side- to-side from the original starting point.
Take a 360° Virtual Reality Tour of a Chicken Processing Plantvideo
As chickens near their maximum size, making sure they remain at optimal health remains the number one priority. Learn the guidelines in place for chicken care and welfare, and learn how chickens who aren't thriving are humanly euthanized.
Monitoring and Maintaining Chicken Healthvideo
As chickens age and grow, their feed begins to change with them. Learn how we make sure that each bird gets the right nutrients, at the right time, through feed properly formulated for their needs by certified animal nutritionists.
Chicken Feed Tailored to Each Stage of Lifevideo
Broiler chickens (chickens raised for meat) are raised in open floor plan bars, not cages. Learn measures farmers take in chicken barns to keep them biosecure - safe from diseases and predators - and also learn about technology used in barns (like climate controls) to keep chickens safe and comfortable, no matter what the weather is like outside.
Biosecurity and Health Management on Chicken Farmsvideo
Baby chicks arrive at the farm within 24 hours of hatching. See what their first days on the farm are like - from learning to find food and water, to measures taken to keep them safe and comfortable.
Chickens' First Day on the Farmvideo
See how chickens are actually raised. Follow the journey of broiler chickens (chickens raised for meat) - from their first day on the farm to when they are transported to processing.
How Chickens Are Actually Raised. For Real.video
The Chicken Guarantees are industry-wide standards for broiler chicken welfare. Anytime you buy or eat chicken in the United States, you can be assured that the chicken is: raised cage-free, free of added hormones and steroids, monitored by licensed veterinarians and raised by farmers trained in animal welfare.
The Chicken Guarantees
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The Chicken Guarantees
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Always Raised Cage-Free
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The Chicken GuaranteesSustainability
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Ensuring the Chicken Farm is Sustainable for Future Generations“This is not only our farm. This is our home. This is where we live. This is where our children play. And we want to make sure that this environment is healthy and sustainable as it can be for our kids, their kids and our neighbors.” - Rachel Rhodes, broiler chicken farmer from Maryland
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Sustainable Buffer Systems on the Chicken Farm“On our farm, we have a buffer system in between every chicken house. So any type of rain that comes and hits our heavy use pads or our roof runs into that grass buffer and is absorbed by the grasses that are there or the shrubs that we have planted. So that makes sure that none of the nutrients that could leave the farm leave the farm.” - Rachel Rhodes, broiler chicken farmer from Maryland
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Solar Power on the Chicken Farm“We've recently taken the entire farm solar. We put in a 122KW system just this past fall. So, my farm actually generates the same amount of power that it would use in the year.” Terry Baker, broiler chicken farmer from Delaware
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The Importance of Maintaining the Chicken Farm to Keep the Environment Clean“I like maintaining the farm, keeping it under control and keeping it clean. And we don’t want to pollute anything. I raised my children here, and we all go out and go fishing and boating, and just like everybody else, I want to keep the environment clean.” - Janice Vickers, broiler chicken farmer from Millsboro, Delaware
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Mitigating Energy Usage on the Chicken Farm“We have all LED lights on our farm, which helps mitigate our energy usage. And we also have controllers that can tell us when the lights go on, when the lights go off, how much feed our chickens are eating. And if something's askew we can check it right away. - Rachel Rhodes, broiler chicken farmer from Maryland
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Monitoring Resource Usage on the Chicken Farm“Each chicken house has its own computer and it's the brain of the chicken house. It controls the fans. It controls the light. It controls the feed, the water, the temperature, the heaters. And we can now control all that with an app on our phone-- which gives us instant access to maintain the health of the birds, even if we're not in the immediate vicinity on the farm.” - Terry Baker, broiler chicken farmer from Delaware
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Over 95% of poultry litter is recycled and reused to fertilize crops.Poultry litter is an extremely valuable resource in agriculture. Farmers collect and store poultry litter to be used as an organic fertilizer for crops. Plants feed the chickens and chickens fertilize the plants – it’s a closed, sustainable nutrient loop.
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The Importance of Running a Sustainable Chicken Farm“If you’re not taking care of your soil and your air, then you have nothing. It’s important for us to run a farm that is sustainable because we have children who will inherit this farm, and we want to make sure they can have this farm in 100 years.” - Rachel Rhodes, broiler chicken farmer from Centreville, Maryland
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Our Planet Loves Chickenvideo
Get to know a few chicken farmers who are running sustainable chicken farms and see how they use innovative technology and sustainable practices on their farm.
What Sustainability Means to Chicken Farmersvideo
See how chicken farmers reduce, save and recycle water on their farms.
How Chicken Farmers Reduce Water Use
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Environmental Impact of Slower-Growing Chicken
Additional Resources
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Progress in Reducing Salmonella
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Learn the key facts about poultry processing line speeds in the United States.
The Facts about Poultry Processing Line Speedsvideo
See how the chicken industry has enhanced safety measures in response to the COVID-19 pandemic.
Protecting Essential Employees, Feeding America: See the Chicken Industry's Enhanced Safety Measures
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Poultry Processing Line Speeds
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Yep, chickens are bigger today.Chickens today are in fact bigger. As the demand for chicken as a protein has increased, especially chicken parts like breasts or thighs versus whole birds, farmers have worked to create larger and healthier chickens to meet that demand. Farmers and producers keep an equal focus on size and health. Animal care is of utmost important to farmers and the industry, and steps are taken at each stage of production and processing to ensure that chickens’ health has been well maintained.
infographic
Follow chicken’s journey from farm to table.video
360° Virtual Reality videos allow you to see every direction at once. Click around to see up, down, front, back, and side- to-side from the original starting point.
Take a 360° Virtual Reality Tour of a Chicken Hatcheryvideo
360° Virtual Reality videos allow you to see every direction at once. Click around to see up, down, front, back, and side- to-side from the original starting point.
Take a 360° Virtual Reality Tour of a Chicken Farmvideo
360° Virtual Reality videos allow you to see every direction at once. Click around to see up, down, front, back, and side- to-side from the original starting point.
Take a 360° Virtual Reality Tour of a Chicken Processing Plantvideo
See how chickens are actually raised. Follow the journey of broiler chickens (chickens raised for meat) - from their first day on the farm to when they are transported to processing.
How Chickens Are Actually Raised. For Real.video
The Chicken Guarantees are industry-wide standards for broiler chicken welfare. Anytime you buy or eat chicken in the United States, you can be assured that the chicken is: raised cage-free, free of added hormones and steroids, monitored by licensed veterinarians and raised by farmers trained in animal welfare.
The Chicken Guarantees
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Broiler Chicken Farm image
Why Choose Chicken? infographic
Environmental Impact of Slower-Growing Chicken infographic
Chicken Labeling Terms infographic
The Chicken Guarantees
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The Poultry Processing Line