25 Jul Take a 360° Virtual Reality Tour of a Chicken Hatchery, Farm & Processing Plant
Do you ever wonder how a chicken goes from an egg to a farm to your table?
From the hatchery where meat (or broiler) chickens are hatched, to barns on local farms where chickens are raised under the watchful eye of farmers, to processing, distribution, and ultimately your local market or restaurant, chicken makes quite the journey to your table.
More and more people want to know more about the life of the chicken they eat – that’s why the National Chicken Council developed an interactive 360° Virtual Reality (VR) Tour that transports you straight to the hatchery, farm, and processing plant. Our 360° Virtual Experience offers behind the scenes look at every step of a broiler chicken’s life.
During the 360° Virtual Reality Tour, you’ll meet some of the people who work at the hatchery, farm, and processing plant. You’ll see baby chicks hatch. You’ll be able to look around a chicken house and see chickens roaming, eating, and drinking water. You’ll learn important facts about how chickens are raised. And finally, you’ll see how chickens are processed and distributed to markets and restaurants across the United States.
What is a 360° virtual reality (VR) video?
- 360° Virtual Reality videos are recorded in every direction at once.
- Viewers are able to watch the video in a traditional manner from a two-dimensional perspective, but unlike passively watching, the video can now rotate to see up, down, front, back, and side-to-side from the original starting point.
- As the video moves, the experience changes according to the user’s requested perspective.